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Why use this resource? To get detailed data on demographics, attitudes, lifestyle behaviors, consumer habits, brand preferences, and media consumption for U.S. adults by creating your own cross-tabulations. What's in this resource? Statistical data. |
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Subject(s) |
Consumer Demographics Consumer Behavior Brands Markets Mass Media |
| Dates of Coverage |
Surveys conducted in 2007, 2008, and 2009 Earlier survey data available on CD-ROM and in print by contacting the library liaison for business and community development and applied economics. |
| Truncation or Wildcard | n/a |
| Phrase Searching | n/a |
| Vendor |
Experian |
| Connect | National Consumer Study |
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