Why use this resource? To find industry surveys; domestic and international company profiles and financial statements; SWOT analyses; and journal, magazine and newsletter articles from scholarly and popular business literature.
What's in this resource? Full-text reports, articles and excerpts from reference books, and citations, abstracts, and some full text of articles.
|Dates of Coverage
||Varies by publication, 1965-present|
|Truncation or Wildcard||
* substitutes for zero or more characters at the end of a word or root word
? replaces exactly one character within a word to retrieve various forms of that word (may use more than one ?)
! stands for one or no characters
|Phrase Searching||"market share"
||Gale Cengage Learning
|Connect||Business Insights: Essentials